The Media Relations for Small Business Seminar is an intensive session designed to aid small venture owners and managers to take full advantage of traditional and new media opportunities and solutions. Armed with the information and strategies gleaned from the seminar, a small business is able to reduce money spent on marketing and advertising while increasing its public presence at the same time.
Topics to be discussed during the seminar include:
•Developing a comprehensive media relations plan
•Crafting the ideal press release
•Strategies for networking with the media
•Strategies to effectively integrate new and traditional media
•And many other vital media-related solutions for small business